Case Study: The Unlimited uses Pargo’s Instant Click and Collect to deliver SIM cards to customers

Instant Click and Collect

Learn how Pargo worked with The Unlimited to create an innovative, customised distribution service to offer The Unlimited customers a seamless journey at a cost-effective rate!


Living in a mobile world where consumers are in constant need to be and stay connected, insurance company The Unlimited offers their customers a value-added SIM service that enables easy mobile connectivity at super low rates. While The Unlimited primarily offers insurance products, becoming a Mobile Virtual Network Operator (MVNO) to resell wireless communications services was considered a great way to incentivise customers.

The Unlimited approached Pargo to create a simple distribution model to increase collection rates and speed while decreasing cost. The Unlimited needed an innovative delivery solution that Pargo was able to provide, and so the two companies worked together to develop Instant Click and Collect!

What is Instant Click and Collect

Instant Click and Collect is a delivery service that allows customers to collect their goods at a Pargo Pick-up Point immediately after ordering. Together with their client, Pargo pre-packs and pre-stocks the generic goods in bulk and has them shipped across the network of Pargo Pick-Up Points. The products are then instantly available for collection when a sale is made. The consumer receives a a unique One-Time-Pin (OTP) from Pargo immediately after processing their order online. The pin is used to collect the order. Currently this service is designed to work with non-personalised commodity items such as SIM cards and magazines.

The Problem

Originally, The Unlimited used traditional couriers to deliver the SIM cards to the consumers home or work, which was costly and time consuming. A large part of customers couldn’t be reached because they were not at home or they lived in areas that were very challenging to service by the courier. Their business needed a solution to increase successful delivery rates, reduce cost and get SIM’s to customers quicker.

The Results

A customer-centric solution transpired, which sped up the collection process and resulted in higher collection rates. In the process delivery cost were reduced by up to 70% and so was the operational involvement from The Unlimited staff. Over 130 000 SIM cards have successfully been distributed in the first two months after launch, and The Unlimited managed to increase their SIM card activation rate by 6%!

Pargo’s collaborative partnership with The Unlimited produced a solution unique to customer needs with a customised client communication process, adding an element of personalization. The collaboration enhanced customer journey and the end goal was a complete solution offering access and convenience at cost-effective rates. In addition to that, full customer support that includes customer assistance is incorporated with the service.

Pargo continues to work with The Unlimited on developing the next set of solutions to create an even better customer experience for their consumers.

For more information on how Pargo can offer you a customised business solution, visit our business page https://pargo.co.za/business-sign-up/

The partnership with Pargo enables instantaneous collection of SIM cards at Pargo Pick-up Points

  1. The Unlimited does delivery of SIM cards to selected Pargo Pick-up Points. Consolidated parcels i.e. SIM cards are packaged in a box and delivered to selected Pick-up Points.
  2. The Unlimited confirms SIM card collection with its customer.
  3. The Unlimited customers receive an SMS and Email sent from Pargo with collection details and a OTP (One-time PIN)
  4. Customers will walk into their selected Pargo Pick-up Point and provide the OTP to the store staff at the Pargo counter and receive their SIM card
  5. The Unlimited will follow their own customer/SIM activation process